Bjorn, a colleague of the Stockholm office, came up with a book project that is unparalleled in the world of real estate marketing more than a year and a half ago. We wanted to introduce the project to you a long time ago, but to be honest, we had to take a break from it first - 50 copies, each made up of 98 components, 4 x 1091 km on a plane and a crazy 8,952 minutes of production. But it was the only way to make "Hero of all channels".